Although there are numerous factors that influence the cost of a video shoot, the first consideration for staying within budget is the type and size of the production company. Large production companies have a large number of studios and sound stages, as well as editing suites and a large staff. When a local production for television, cable, or film is needed, television stations and Hollywood producers turn to these people.
They are very experienced and produce fantastic results, but such overhead must come at a high cost. They are frequently unable to service small businesses because they are unable to accommodate such small budgets, as they are usually swamped with calls and projects from clients with deep pockets. A smaller, full-time production company is the next step down. Because small and medium-sized businesses constitute the majority of their clientele, they are compelled to keep a video project as lean as possible while delivering the best possible quality for the money paid.
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